Technical SEO that removes what is holding the site back
If search engines cannot crawl, render and index a page efficiently, nothing else you do to it matters. We find those blockers and fix them.
Want to see the problems first? Run the free Website SEO Audit and get a recommended plan from what it finds. Or see SEO plans.
- Full crawl, log and Search Console analysis
- Core Web Vitals diagnosed on real-user data
- Structured data written and validated
- Fixes delivered as code or as developer-ready tickets
What is technical SEO?
Technical problems are invisible from the front of the site. A page can look perfect to a visitor and still be blocked by a robots rule, canonicalised to a different URL, buried six clicks deep, or rendered by JavaScript that a crawler never executes. These faults tend to arrive in batches: after a redesign, a platform change, or a plugin update.
Technical SEO sits underneath the rest of our SEO services. It is also where search and engineering meet, so we work directly with your developers or through our own web development team.
Signs you need it
Pages are missing from the index
Search Console reports pages as excluded, duplicate, or crawled but not indexed, and the count keeps growing.
Traffic dropped after a redesign
URLs changed without redirects, internal links broke, or the new templates lost titles, headings and structured data.
The site fails Core Web Vitals
Pages are slow to show their main content, shift as they load, or respond late to taps.
Duplicate and parameter URLs
Filters, tracking parameters and session IDs create thousands of near-identical URLs that dilute signals and waste crawl budget.
What the service covers
Technical SEO audit
A full crawl compared against Search Console coverage and, where available, server logs. Every issue is listed with the affected URLs, the cause and the fix.
Crawling and indexation
Robots rules, XML sitemaps, canonical tags, noindex directives, pagination and redirect chains are corrected so the right pages are indexed and the wrong ones are not.
Core Web Vitals and speed
We measure LCP, INP and CLS from field data, find the cause on each template, and fix it: image delivery, render-blocking resources, font loading, script weight and server response.
Structured data
JSON-LD for organisations, services, products, articles, breadcrumbs and FAQs, written to Google's guidelines and validated. No markup for content that is not on the page.
Site architecture and internal linking
Important pages are brought within a few clicks of the homepage, orphan pages are connected, and link equity is routed to the pages that need to rank.
Migrations and redesigns
URL mapping, redirect plans, pre-launch checks on staging and post-launch monitoring, so a new site keeps the equity the old one earned.
How we work
Crawl and collect
We crawl the site as a search engine would, with and without JavaScript, and pull Search Console, analytics and Core Web Vitals field data.
Diagnose
Issues are grouped by template and cause, then scored by how many pages they affect and how much traffic those pages can earn.
Implement
We make the changes directly, or hand your developers tickets that state the problem, the fix and how to test it.
Verify and monitor
Fixes are re-crawled and validated in Search Console. Monitoring catches regressions after later releases.
What you receive
- An audit document with issues ranked by impact
- A list of affected URLs for every issue
- Developer tickets with acceptance criteria
- Validated structured data
- A before-and-after report on indexation and Core Web Vitals
Who it suits
- Sites planning or recovering from a redesign or migration
- Large sites where crawl efficiency matters
- JavaScript-heavy sites and web apps
- Teams with developers who need precise SEO requirements
What it costs
A technical audit is a fixed-price project scoped by the size of the site and the number of templates. Implementation is either a fixed project or part of a monthly retainer. Send the site address through the contact page for a quote.
Questions we are asked
How is technical SEO different from on-page SEO?
Are Core Web Vitals a ranking factor?
Do you need access to our server or code?
How often should a technical audit be run?
Can you work with our platform?
Related services
Works better alongside
Search visibility comes from several things done together. These are the services most often paired with real estate.
SEO Services
Strategy, on-page, content and links.
Learn moreWeb Design & Development
Fast sites built to be found.
Learn moreEcommerce SEO
Category, product and store architecture.
Learn moreAI Search Optimization
AEO and GEO for AI Overviews and chat search.
Learn moreConversion Rate Optimization
More enquiries from the same traffic.
Learn moreContent Marketing
Strategy, briefs and editorial.
Learn moreFind the faults you cannot see from the front end
We will crawl the site and show you what is blocking pages from being indexed and ranked.
